Seen Eyewear is a specialist optical retailer at NU Sentral, occupying units 24 and 25 on the concourse level. The store curates a selection of independent and designer eyewear brands, positioning itself as a destination for customers seeking frames beyond the mainstream options. The interior is sleek and gallery-like, with frames displayed as design objects rather than mass-market commodities.
The collection includes frames from European, Japanese, and American independent labels, alongside curated designer lines. Prescription lenses are fitted on-site, with optometric services available for eye examinations. The store also stocks sunglasses and blue-light-filtering lenses. Staff provide fitting advice and styling consultations, helping customers select frames that suit both their prescription and their face shape.
Seen Eyewear can be contacted at 016-728 7745. Operating hours follow NU Sentral's schedule. The store accepts major insurance panels for prescription lenses, and payment by card and e-wallet is available.
+60 16-728 7745
Nu Sentral, Level Concourse, Unit No 24 & 25, 201, Jalan Tun Sambanthan, Brickfields, 50470 Kuala Lumpur, Malaysia
This was my first time visiting SEEN and I had a great experience. The service was really good, they have a wide selection of frames, and the staff was very helpful in guiding me to choose the one that suited me best. The prices were also reasonable. Highly recommended
heng eng
Kedai shop here helpful... Fast.. giving best service...I wish come back again.. support...
Ata'ain Safinaz Baki
Very satisfied with the service at SEEN Optical. Especially at NU Sentral outlet & also Mytown. …
Mohd Zubaidi
Staff Seen name Shazmin took a good care of his customer. Nice service offered by him. Recommended
Mas Wilee
My Cartier sunglasses had a small issue as one of the screws came off. I decided to bring them to the shop for assistance, and I was pleasantly surprised by the outstanding service I received. One of the staff members attended to me …
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Photo Gallery
Seen Eyewear
Eyewear Storefront
The exterior of an eyewear store with prominent displays of glasses. The store features a modern design with wooden accents and illuminated display cases. A large blue poster advertises for an Optician Assistant position. The store's name, "e-see", is visible above the entrance.
Eyewear Storefront
A well-lit eyewear store with a modern design. The storefront features prominent signage with the store name "Oseen" in illuminated letters. Display cases showcase various brands of eyewear, including Oakley and Rudy Project. The interior has a warm ambiance with wooden accents and a curved ceiling design. Several customers and staff members are visible inside the store. A promotional sign for "Branded Stock Clearance Sale" is placed outside one of the entrances.
Seen Optical Store
The exterior of an optical store named Seen, located at Nu Sentral. The store features a modern design with wooden accents and displays a variety of eyewear. Promotional banners advertising "50% OFF BRANDED FRAME" are visible.
Eyewear Storefront
The exterior of an eyewear store with a prominent logo and signage. Festive banners and balloons decorate the entrance. Displays inside show various eyewear and promotional signs indicating a 50% off sale on eyewear.
Optical Store
The exterior of an optical store with displays of eyeglasses and sunglasses. The store has a modern design with wooden accents and a prominent sign above the entrance. There are also promotional posters and display cases showcasing various eyewear brands.
Optician's Counter
A counter with a sink, faucet, and various tools and supplies. The logo 'Oseen' is visible on the wall above the counter. To the left, a display case with eyeglasses is partially visible.
Eyeglasses and Sunglasses Display
A close-up view of a display of eyeglasses and sunglasses inside a store. In the foreground, two pairs of glasses are presented on a gray tray. One pair is black with blue mirrored lenses, labeled 'OAKLEY'. The other pair is black with clear lenses, labeled 'COACH'. Below, several more pairs of eyeglasses are arranged, some with clear lenses and others with darker tints. The background shows display cabinets filled with more eyewear, and reflections of people and store lighting.
Lee Cooper Sunglasses
A pair of brown gradient lens sunglasses with a clear frame rests on a tan leather case. The case has a small red logo with the words "Lee Cooper" in white script. Behind the sunglasses and case is a red box, also with the "Lee Cooper" logo. The items are placed on a red woven placemat.
Eyewear Store Display
A display window of an eyewear store featuring various sunglasses and eyeglasses. The brand name "BOLON EYEWEAR" is prominently displayed. The display includes posters of models wearing glasses and rows of sunglasses and eyeglasses arranged on shelves and stands. A mirror is also visible on the left side of the display.
Eyewear Store Display
An interior view of an eyewear store with displays of eyeglasses. The store features wooden block accents on the walls and illuminated display cases showcasing various brands like BOLON and OAKLEY. A promotional sign reads "BUY 1 GET 1 FREE". A central table with chairs is set up in front of the displays.
Eyeglasses Display
A display of various eyeglasses is set up on a table. The glasses are arranged in rows and on stands, with some featuring brand names like Levi's. A promotional sign indicates a combo package for RM329. The background shows an optical shop interior with more eyewear displays and seating areas.
Optometry Store Interior
An optometry store interior with a man in a blue uniform standing near displays of eyeglasses and sunglasses. The store features curved wooden ceiling panels and illuminated display cases filled with eyewear. Promotional signs for "Instant Rebate!" and "Free Gift!" are visible.
Coach Eyewear Display
A display case featuring Coach brand eyeglasses and sunglasses. The top section shows several pairs of eyeglasses, with a model wearing glasses and a price of RM739. Below, a display of sunglasses is arranged on shelves. A red circular sticker indicates a 'Limited Time Offer!'. To the right, a screen displays an advertisement for colored contact lenses, and a cabinet below is stocked with boxes of contact lenses.
Eyeglasses Display
A display case filled with various eyeglasses. The glasses are arranged in rows and compartments, showcasing different frame styles, colors, and sizes. Some frames are metal, while others appear to be plastic or acetate. The display is well-lit, highlighting the details of each pair.
Eyewear Store Display
A display inside an eyewear store featuring various sunglasses and eyeglasses. A prominent Ray-Ban display is visible, along with other brands. There are also optical instruments and eye charts on display.
Sunglasses Display
A hand holds a pair of clear-framed sunglasses with blue mirrored lenses. In the background, a black shopping bag with the word "SEEN" printed in white is visible. Other items, possibly displays or products, are blurred in the background.
Eyewear Store Display
A black shopping bag with the logo "SEEN" is placed on a display case filled with eyeglasses. In the background, a store window displays the "BOSS" logo, suggesting it is an eyewear retailer. The store interior features wooden paneling and modern lighting.
Shopping Bag
A hand holds a black shopping bag with a white geometric pattern and the word "SEEN" printed in white. The bag is held in front of a display of eyeglasses.
Ray-Ban Sunglasses
Two pairs of Ray-Ban sunglasses are displayed on a wooden surface. The top pair is black with a black case, and the bottom pair is matte black with a brown case. Both cases have the Ray-Ban logo.
Eyewear Display
A display case filled with various sunglasses and eyeglasses. A large red banner with the Ray-Ban logo is visible on the back wall. Below, rows of sunglasses are neatly arranged on stands. In the foreground, an optical machine and display stands with eyeglasses and informational brochures are present.
Ray-Ban Sunglasses Display
A display of various Ray-Ban sunglasses on shelves and stands. The background features a large red Ray-Ban logo.
Eyeglass Store Display
A display of eyeglasses and sunglasses in a store. There are several glass display cases filled with various frames. In the foreground, a tray holds a few pairs of eyeglasses, and a calculator and a bottle of water are on the counter. A mirror is also visible on the counter.
Optician's workstation
A workstation with a sink, a logo that reads 'Oseen', and various tools and supplies for optometry. There are drawers labeled 'Waiting Edging' and 'To Follow Up'.
Countertop with Sink and Supplies
A countertop features a white sink with a brass faucet, a box of tissues, and various supplies including small drawers, tools, and containers. A logo with the word "oseen" is visible on the wall above the counter. Signs for "WAITING EDGING" and "TO FOLLOW UP" are attached to the cabinets below.
Sunglasses Display
A close-up view of a display tray filled with various sunglasses. The sunglasses have gold and silver frames with tinted lenses in shades of blue, grey, and brown. Some have a gradient effect. Below the sunglasses, a tray of eyeglasses is visible, with one pair showing a label with text including 'Ray-Ban'. In the background, a display unit with hexagonal compartments and wooden flooring can be seen.
Employee with Oakley Certified Reseller Certificate
A man in a blue uniform shirt and black pants gives a thumbs up while holding a certificate that says "Oakley Certified Reseller". He is standing behind a counter with a sink and various optical tools and supplies. The store's logo, "SEEN", is visible on the wall behind him.
Optical Shop Interior
View into an optical shop with wooden floors and a curved wooden ceiling. A sign for "BOSS" is visible. A no-smoking sign is posted on a wall, along with a QR code and some small shelves. A display rack with various products, possibly related to eyewear or cosmetics, is also present.
Optical Shop Counter
A man in a black shirt stands behind a counter in an optical shop. The shop's logo, "seen", is visible on the wall behind him. The counter displays lens cleaning wipes, a model of an eye, and two lucky cat figurines. A sign at the front of the counter reads "OPTICAL PANEL FOR" and lists various company logos. Another sign on the right says "ASK RECE".
Optometry Store Display
A shopping bag with the word "SEEN" printed on it sits on a glass display counter filled with various eyeglasses. Behind the bag, a display window shows the "BOSS" logo and stacks of eyeglasses. Another display to the right also features rows of eyeglasses. A magazine with a model wearing sunglasses is visible on the left side of the counter.
Eyeglasses Display
A display case filled with various eyeglasses. The eyeglasses are organized in rows and compartments within the case. Some of the eyeglasses have price tags attached. In the background, there is an eye examination chair and a decorative wall panel.
Eyeglasses Display
A display of various eyeglasses frames arranged in a grid. Some frames are clear, some are black, and some are pink. A sign in the background advertises a "BUY 1 FREE 1" promotion.
Eyewear Store Display
A well-lit display case in an eyewear store showcases various sunglasses and eyeglasses. The top section features prominent branding for Ray-Ban and "Eyewear by David Beckham." Below, illuminated shelves present rows of sunglasses and optical frames. A display of eyeglasses is visible in a lower glass case. A man is reflected in a mirror on the left side of the image.
Ray-Ban Sunglasses Display
A display case filled with various Ray-Ban sunglasses. The display features promotional posters with the "YOU'RE ON" slogan and images of models wearing sunglasses. Multiple racks showcase different styles of sunglasses, with some displayed on stands and others in boxes. A sign advertises a "NEW STYLE, MAKE IT LEGENDARY" promotion with a Ray-Ban tote bag offer. Decorative Christmas trees are also visible in the lower section of the display.
Eyewear store with promotional displays
An interior view of an eyewear store, showcasing a wide selection of glasses. The store features prominent "BUY 1 FREE 1" promotional banners hanging from the ceiling. Display cases are filled with various frames, and several customers and staff members are visible interacting within the space. The overall ambiance suggests a busy retail environment focused on optical products.
Shopping Bag with "SEEN" Logo
A hand holds a black shopping bag with the word "SEEN" printed in white. The bag is in the foreground, with a well-lit optical shop interior in the background. The shop displays various eyeglasses and sunglasses in illuminated cabinets and on stands. Promotional posters and signage are visible, including one with "RM469" and a Levi's logo.
Optical Store Interior
The image shows the interior of an optical store. A blue display unit with the Alcon logo is prominent on the left, featuring various payment method logos. Behind it, glass display cases showcase eyeglasses and contact lenses. The store has a wooden floor and a curved wooden ceiling. Further down the aisle, more display units and equipment are visible.
Eyewear Sale Banner
A red banner advertises "EYEWEAR @ 50% OFF". Above the banner, a lit sign displays the word "seen" in stylized blue and white lettering. Below the banner, a string of triangular flags with the letter "A" and text "REWARDS CARNIVAL" are visible.
Eyewear Store Display
A display inside an eyewear store featuring brands like BOSS and BOLON. There are promotional signs for "BUY 1 FREE 1" offers. The store has wooden decorative elements on the walls and displays of eyeglasses and sunglasses. A counter with chairs is visible in the foreground.
Optical Shop Counter
A view of an optical shop counter with various products and promotional materials. On the counter, there are displays of contact lens wipes, an anatomical model of an eye, and payment method signs for American Express and Alipay+. Promotional signs include "BUY 1 FREE", "ASK FOR RECEIPT", and "RM15 off". The shop's logo "seen" is visible on the wall behind the counter.
Optical Panel Display
A display featuring an anatomical model of a right eye, a smaller eye model, and a QR code for a business named SEEN. Below these items is a panel listing various companies and brands associated with optical services, including AIA, Monster, Medkad, Lumileds, and Sunway Eye Centre. A decorative cat figurine is also visible.
Eyeglasses in a Store
A hand holds up a pair of gold-rimmed eyeglasses in the foreground. In the blurred background, two men are visible, and display cases filled with eyewear are arranged. A sign with "50%" is also visible. The store has a wooden, curved ceiling.
Eyewear Display and Promotional Stand
A display case with Oakley sunglasses and eyewear is shown next to a promotional stand featuring contact lenses and makeup. The stand has a large image of a woman wearing a hijab and various product displays. In the background, people are walking in a mall.
Eyewear Store Display
An interior view of an eyewear store, featuring displays of Ray-Ban sunglasses and eyeglasses. The store is decorated for Christmas with festive garlands and a Santa hat. Various display cases showcase a wide selection of eyewear, with promotional materials and branding visible. A desk with optical equipment and brochures is also present.
Eyewear Store Display
A well-lit eyewear store display featuring various brands of eyeglasses and sunglasses. The display includes illuminated cabinets showcasing frames from brands like BOSS, Ray-Ban, and Oakley. Promotional banners for Mother's Day are visible at the top. A central mirrored column reflects the store interior.
Optician's Store with Displayed Eyewear
A man in a blue shirt gives a thumbs-up in an optician's store. The store features numerous displays of eyeglasses and sunglasses, with brands like Ray-Ban visible. The interior has a modern design with wooden curved ceiling panels.
Eyewear Store Interior
An interior view of an eyewear store, showcasing display cases filled with sunglasses and eyeglasses. A prominent display for "Transitions" lenses is visible, along with a mirror and various informational posters. The store features wooden paneling on the walls and a polished wooden floor.
Eyewear Store Display
A display of eyeglasses and sunglasses in a store. There are several glass display cases filled with various frames. One display shows a poster of a woman wearing glasses with a price of RM699. There is also a small refrigerator and a desk with folders and a sign. A green exit sign is visible on the wall.
Eyewear Store Interior
An interior view of an optical shop featuring display cases filled with eyeglasses and sunglasses. A man is visible in the reflection of a mirror. There is an eye examination machine and promotional posters on the wall.
Eyewear Display
A display case filled with various sunglasses and eyewear. The sunglasses are arranged on shelves and stands, with some brands like Oakley prominently featured. Promotional posters and product information are visible in the background and on the shelves.
Oakley Sunglasses Display
A display case filled with Oakley sunglasses. The case has the Oakley logo at the top and is lit from within. Below the display of sunglasses are two gray cabinet doors. In the background, there is a display for Alcon products and a wall with wooden paneling.
Transitions light under control display
A white display unit with the "Transitions light under control" logo is placed on a black table with a light green surface. The unit has a red button and a blank rectangular panel. In the background, there are shelves with eyeglasses and a person wearing a blue shirt. A mirror reflecting a display of "BOLON EYEWEAR" is also visible.
Contact Lens Packaging
A hand holds a pink box of Hydron contact lenses. The box is labeled "Bright Clear Free" and indicates "Pure Plus Silicone Hydrogel Daily Color Contact Lenses" and "10 Piece". In the background, a display case filled with eyeglasses is visible.
Eyewear store interior
The interior of an eyewear store with display cases filled with glasses. One display case features the Oakley logo. Another display features glasses with the name 'DAVID BECKHAM' above it. A mirror is mounted on the wall, reflecting more displays of eyewear. The floor is a mix of light grey tiles and dark patterned tiles.